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Check out The 2025 Content Benchmarks Report

This one goes out to all the social pros and brand leaders sick of starting from square one: New industry and network benchmarks from Sprout Social just dropped.

See how brand content performed in 2024, where and how your industry brand peers spent their time and the types of content audiences are craving. Download the report to see:

  • Facebook, Instagram, TikTok and X breakdowns
  • The stats behind video’s rising dominance
  • A look at why posting less opens the door for more
  • Real-world brands getting it very right

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