Aug. 19, 2025
| Today’s news and insights for marketing leaders
NOTE FROM THE EDITOR
If you can believe it, planning for the holiday season is already in full swing. As you begin to map out your marketing strategy, be sure to join Marketing Dive on Wednesday, Sept. 10 at 12 p.m. ET for our virtual event, “A look at 2025’s holiday shopping season,” to get a full breakdown of developments heading into the crucial period for consumer spending.
During the event, a panel of industry experts will offer insights into topics including how the trade war has affected retail operations and consumer sentiment and the latest shopping trends. The event will be co-hosted alongside sister publications Retail Dive and Supply Chain Dive.
Those interested in attending can register for free using this link. Don’t forget, the event is completely free — be sure to share the link with colleagues who may also be interested.
As always, thanks for reading.
|
|
Jessica Hammers
Editor, Marketing Dive
Email
|
“Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer partnerships and more.
|
Incoming WPP CEO Cindy Rose said winning the global account is a “testament to the AI-based data solutions” WPP Media is building.
|
UPDATED
The software company is expanding its Real-Time CDP Collaboration offering to help brands connect with other brands around data.
|
Join the best minds in B2B content to explore how to meet your customers’ functional, emotional, and social needs through marketing messaging.
|
Q&A
CMO Kathleen Braine explains how the Kendall Jenner-founded brand is channeling Labubus and lip gloss keychains to launch its new 818 minis.
|
The casual dining chain recently achieved positive same-store sales growth for the first time in two years, Dine Brands CEO John Peyton explains.
|
To build lasting customer relationships, today's brands will need to embrace efficient and consumer-centric ways to reach and engage customers. Learn how in this report.
|
|
From Our Library
Playbook
Custom content for BlueOcean
|
|