Google has updated its Gambling and games policy to now allow sports betting ads in the state of...
Google has updated its Gambling and games policy to now allow sports betting ads in the state of...
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Tuesday, August 19, 2025
 
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Teenvoice
Teens Want Brands to Be Authentic—But What Exactly Does That Mean?

For teens, authenticity is everything. Find out what that means for your brand—and how you can use customized research to launch campaigns with confidence and earn teen trust for good.  

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Search Engine Roundtable
Google Ads To Accept Sports Betting Ads In Missouri
Google has updated its Gambling and games policy to now allow sports betting ads in the state of Missouri. This change is in effect as of August 15, 2025.
 
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Moz
A Round-up of All the Great Talks From MozCon London 2025
Missed MozCon London 2025? Discover key takeaways from top SEO experts on AI search, brand visibility, and content ROI to future-proof your strategy.
 
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Digiday
Why generative AI can’t seem to help marketers build their brands
Marketers say AI tools still struggle with brand campaigns, where longer feedback loops and vague metrics make it harder to optimize beyond the bottom of the funnel.
 
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ClearVoice
Stop Spinning Your Wheels: Build a Smarter Content Ideation Process
If you’ve ever stared at an empty content calendar, trying to force out yet another “fresh” blog idea, you’re not alone. We’ve all been there: Caught in a cycle of uninspired brainstorming sessions or last-minute fire drills that lead to rushed execution.
 
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ON-DEMAND TRAINING
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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American Marketing Association
AI Skills and Trends for 2025

Digital communications and generative AI are in a constant state of flux. Traditional media continue to shrink and marketers must learn to adapt to the paid, earned, shared, and owned landscape. But what new developments are on the horizon and how will they alter your workflow and customer relationships?

 
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Marketing Dive
Crocs appoints 2 new CMOs to level up creative strategy: WWD
Crocs and Heydude are getting new marketing chiefs as they double down on storytelling, with the latter looking to build on a brand awareness bump.
 
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Adweek
Swatch Pulls ‘Slanted Eye’ Ad in China Following Backlash
The Swiss watchmaker is now facing a boycott in one of its largest markets.
 
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Social Media Today
TikTok Implements Five Hashtag Limit for Some Users
The move seemingly aims to improve the presentation of clips in-stream.
 
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Social Media Today
Meta’s Consolidating More of its Detailed Ad Targeting Options
Meta's looking to push advertisers towards trusting its AI targeting tools.
 
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Adweek
WPP Media Snatches Mastercard’s $180M Global Media Account From Carat
Mastercard has selected WPP Media to lead global media strategy, planning, and buying across more than 70 international markets, ending its 10-year relationship with incumbent Carat after a competitive review. […]
 
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Digiday
The definitive Digiday guide to what’s in and out in the creator economy
Here’s how the creator economy has shifted so far in the last 12 months.
 
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Search Engine Roundtable
Google Ads Language Targeting For Search Campaigns Going Away
Google Ads will be removing the language targeting setting from Google Ads Search campaigns by the end of 2025. This notice was posted quietly at the top of a Google help document in the Google Ads help center.
 
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EVENTS & LIVE TRAINING