Google has updated its Gambling and games policy to now allow sports betting ads in the state of...

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Tuesday, August 19, 2025

Teenvoice

Teens Want Brands to Be Authentic—But What Exactly Does That Mean?

For teens, authenticity is everything. Find out what that means for your brand—and how you can use customized research to launch campaigns with confidence and earn teen trust for good.

Search Engine Roundtable

Google Ads To Accept Sports Betting Ads In Missouri

Google has updated its Gambling and games policy to now allow sports betting ads in the state of Missouri. This change is in effect as of August 15, 2025.

Moz

A Round-up of All the Great Talks From MozCon London 2025

Missed MozCon London 2025? Discover key takeaways from top SEO experts on AI search, brand visibility, and content ROI to future-proof your strategy.

Adweek

MSNBC Rebranding to MS NOW Amid NBCUniversal Split

MSNBC has started to move out of 30 Rock and into a temporary home known internally as “summer camp.”

Chief Marketer

The Trade Desk’s Blue Ocean Moment: How The DSP Can Rewrite Ad Tech’s Rules

In ad tech, group thinking is the silent killer. It convinces great companies to keep playing the same game long after the rules have changed.

ON-DEMAND TRAINING

American Marketing Association

Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

American Marketing Association

AI Skills and Trends for 2025

Digital communications and generative AI are in a constant state of flux. Traditional media continue to shrink and marketers must learn to adapt to the paid, earned, shared, and owned landscape. But what new developments are on the horizon and how will they alter your workflow and customer relationships?

Distilled

Winning the New AI Search Game: How to Capture 20% More Ad Inventory Before Your Competitors Do

Search has become a conversation, not a query The way that people find information online is changing. Strides forward in LLM capabilities over the last few years have transformed the types of questions that people can ask online.

Marketing Tech

Cruising for a bruising: AI Overviews new source of scams

A new spin on an old trick is making online scammers richer, with a combination of AI Overviews on Google search pages and a lack of contact information on companies’ websites. As reported in Yahoo!

Digiday

Canada’s Knix puts down roots in the U.S. with a new permanent store and fulfillment center

Knix’s new store is part of a larger investment in physical retail — and the U.S. market — for the DTC brand, which launched in 2013.

Marketing Dive

Crocs appoints 2 new CMOs to level up creative strategy: WWD

Crocs and Heydude are getting new marketing chiefs as they double down on storytelling, with the latter looking to build on a brand awareness bump.

Adweek

NFL and Crocs Seek Big Yardage Two Feet at a Time With New Deal

NFL and Crocs deal lets the league's teams attach colors and logos to clogs and charms.

The Ahrefs Blog

Generative Engine Optimization: Growth Strategies and Metrics For the AI Era

As AI tools become more common, they’re changing how people search, delivering direct, personalized answers, often without sending users to other websites.

Search Engine Roundtable

Google Ads New Preview Ad Link In View Asset Details

Google may have added a new convenient feature in the Google Ads console that lets you preview ads directly from the view assets detail screen. Clicking on the preview ad button shows the preview within the same window.

EVENTS & LIVE TRAINING