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Daily Morning Newsletter

Wed, Aug 20, 2025

Top Stories

Marketing to a lonely planet

A friendship recession is hitting the world. How should brands react?

CMO by invitation

Fractional CMOs offer businesses speed and vision, but without the long-term baggage.

When Coke and Pepsi Fought for Soft Drink Supremacy in Space

During the vibrant 1980s, a quirky rivalry unfolded between Coca-Cola and PepsiCo.

Business of Brands

	Flipkart Minutes rides festive cheer; says bullish on quick-commerce uptick this season
	Delhi HC seeks response from PepsiCo India over 'Fizz' trademark use in 7Up packaging
	Apple ramps up India footprint with new office and store deals
	Amazon to shut Android Appstore on August 20
More on Business of Brands

Media

	Mission Impossible: Stopping Indian parents from bringing kids to A-rated lms
	How Chinese streaming giants iQiyi and WeTV giving Netflix, Amazon Prime a run for their money
	DD Free Dish gains ground in TV distribution market amid debate over its actual reach
More on Media

Advertising

	Outdoor advertising body seeks GST reduction
	Shibani Dandekar redefines pretty with Skinn's Noura Nectar
	Canva's 'Dil Se' campaign bridges the gap between GenZ and millennials
	Maryland ad tax infringes Big Tech's free speech: Judges
	PayU's new campaign celebrates the spirit of India's MSMEs
	Rana Daggubati unleashes the fearless war cry in Pro Kabaddi League's new film
More on Advertising

Digital

	Is Roblox really shutting down after backlash and ongoing scrutiny?
	Nearly 90% of videogame developers use AI agents, Google study shows
	AI breakthroughs spur race for superintelligence
	AI scanning chats? WhatsApp responds after Paytm founder Vijay Shekhar Sharma's warning
	'Stop using ChatGPT for...' : Nick Turley's 'warning' to users
	Brazil asks Meta to remove chatbots that 'eroticize' children
	Can Zuckerberg duck deposition in Meta privacy class action?
	How AI chatbots talking too much are triggering mental health crises
	India remains one of LinkedIn's most energising growth stories: Feon Ang, MD, APAC, LinkedIn
	Otter.ai faces a US lawsuit; secretly records private conversations on Zoom, Teams
More on Digital

Marketing

	Rapido's bold challenge to Zomato, Swiggy amid sector slowdown
	Packaged foods see demand boost
	Will the third cut lift India's consumer companies?
	Quick commerce platforms go all-in on festive discounts
	Reliance Consumer inks JV with Naturedge Beverages, owner of Shunya zero-sugar drinks
More on Marketing

The People Report

	Swiggy to appoint two separate heads of finance for Instamart and food delivery
More on The People Report

What's happening at ETBrandEquity

Scaling Content Velocity: The Smart Way to Create More with Less

A guide to accelerating content production efficiently by using smarter tools, streamlined workflows, and strategic repurposing.

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Scale Digital Growth

CMOs today face mounting pressure to accelerate digital revenue growth while improving profitability. Delivering differentiated and data-driven custom...

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Taj Santacruz, Mumbai