Sept. 10 - Netflix ads come to Amazon DSP | Inside DSW’s retail media network

Why DSW teamed with Epsilon to bring footwear brands to retail media; Inside the Empower-Ocean merger that formed a $1.5B indie media agency; More than half of consumers are wary of AI-powered search: Gartner

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Sept. 10, 2025 | Today’s news and insights for marketing leaders

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Succesful Purpose-Driven Marketing

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Netflix ads come to Amazon DSP as streaming race evolves

Brands using Amazon DSP will be able to directly buy premium Netflix inventory, another sign of the e-commerce giant’s dominant ad-tech stature.

Why DSW teamed with Epsilon to bring footwear brands to retail media

Front Row Connection is powered by Epsilon Retail Media and comes as the commerce media space continues to evolve and mature.

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Inside the Empower-Ocean merger that formed a $1.5B indie media agency

Two independent media companies have joined forces to provide marketers an alternative to agency holding companies.

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More than half of consumers are wary of AI-powered search: Gartner

While consumers admit artificial intelligence is impacting how they search for products and services, 61% wish they could turn off AI summaries.

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