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Daily Morning Newsletter

Thu, Sep 11, 2025

Nike launches its thought-provoking initiative, "Why Do It?" The question is Why?

Interoperable loyalty programs

Loyalty programs are evolving from transactional rewards to ecosystems that drive deeper engagement.

Automation explainer: The MarTech Glossary

The landscape of automation pioneered by Ford and GM has transformed dramatically over the years.

	Marketing Matters: Project Nanhi Kali's lessons from a football hits a goal
More on Top Stories

Business of Brands

	Ford issues major recall for 1.5 Million cars due to faulty rearview cameras
	BYD warns of shake-out in Chinese car industry amid crackdown on price wars
	Mercedes-Benz reaffirms India plans amid EU-FTA talks, calls market 'priority'
	Godrej furniture arm to invest Rs 300 cr; aims to double revenues to Rs 10,000 cr by FY29
	How Rapido rapidly raced to the top with bike taxis
	US colleges are now offering TikTok classes but do they count?
	Benetton Group announces leadership transition in India
	Microsoft and LG partner to bring Xbox Cloud Gaming to select cars
	'Party's over' in China: European carmakers face tariffs, price war
	Alibaba mapping app steps into local business rankings, intensifying competition
More on Business of Brands

Media

	Festive season to see Rs 5,400 crore of extra ad spends
	Dish TV begins phasing out set-top box subsidies amid diversification push
More on Media

Advertising

	Courage takes center stage as Hrithik Roshan fronts Mountain Dew in new ad
	Acko stars as 'car ka action hero' in new ad featuring MS Dhoni and R Madhavan
	Casio India's Durga puja ad captures the spirit of family and festive timelessness
	Kuwait's new social media and advertising rules: what every celebrity and influencer must know
	Ajio's festive film celebrates identity without apology
	Google sued by advertising exchange over monopoly violations
	R.D. Sharma turns math problems into Flipkart sale offers
More on Advertising

Digital

	When AI Runs Campaigns and Loyalty Goes Borderless
	Opening Stargate to India: ChatGPT parent talks tieup with local firms, also in talks with Reliance
	OpenAI CEO sounds alarm on a bizarre Human-AI relationship he did not see coming a year ago
	US snub on war, China ties... EU looks at Ursula's address for road ahead
	Meta put virtual-reality profit over kids' safety, whistleblowers tell US Congress
	Arm launches new generation of mobile chip designs geared for AI
	Apple's move to eSIM-only strengthens global trend
	Microsoft to buy AI from Anthropic in shift from OpenAI: Report
	Mark Zuckerberg sues Meta over repeated account suspensions
More on Digital

Research

	Up to 4.8X rise in region-specific beauty buys: Study
More on Research

Brand Connect Initiative

Beyond Reach, Towards Resonance: Why Language-First Storytelling Is the Future of Brand Connection

What's happening at ETBrandEquity

Personalization in a Privacy-First World

Personalization in a Privacy-First World: Building Digital Channel Strategies That Earn Trust and Drive Engagement," powered by Branch in association ...

Wed, 17 Sep 2025

Delhi