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kiro Pote, for the 1957 Eastern Highlands Agricultural Show. Ruipo Okoroho was asked to showcase a cultural practice of his village, and sought community agreement to develop girituwai instead of using the traditional formal wear of the village. It was likely for this fair that the masks became more elaborate works of art rather than simply being functional, and that the body was painted white to match the mask. The 200 mask-wearers who attended the fair won first prize in the tribal finery contest. It is likely that legends of the fear evoked by the mudmen masks come from this and subsequent fairs, rather than any older tradition. The masks were named holosa by another tribe, a name adopted by the Asaro. A dance was created to match the masks, evoking the idea that the wearer's bones were broken and that the movements were to swat away flies attracted to rotting flesh.:?355–357? Holosa means "ghost" in the local language.:?78? The origin of the girituwai idea may be part of a wider tradition. Similar practices of obscuring the body with mud or other substances exist in other areas of the highlands, both for warfare and to express grief.:?356? The name "mudmen" came from outside tourists attending these fairs. Beginning in 1964, dedicated tourism to Komunive began.:?357? In July 1969 a photo of a mudman was included in National Geographic, and in 1970 some mudmen were photographed by Irving Penn. The current elaborate form of the Mudmen tradition, including the mythical backstories, dance, and modern design, likely develop