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Taylor A. Humphrey, a 37-year-old from San Francisco, has turned baby naming into a luxury business, charging up to $30,000 (₹26 lakh) for curated identities. Her services include genealogical research, branding, and even mediating between parents. Despite online mockery, her agency has named over 500 babies and built a 100,000-strong social media following. As highlighted by VICE and the San Francisco Chronicle, her success reflects modern parenting anxieties and the growing value of identity branding. |
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