Review the fundamentals of content planning and learn how to develop comprehensive content plans aligned with business goals and objectives using traditional and new tools, such as AI.
The standoff with Ben & Jerry's eponymous founders could not come at a worse time for the Magnum Ice Cream Company, which is currently seeking investors ahead of a mid-November IPO.
The app marketing space is hugely competitive, and at the same time, data privacy has become the defining challenge for marketers. From Apple’s App Tracking Transparency (ATT) to Google’s Privacy Sandbox, user-level tracking is harder than ever.
Google announced new message assets requirements for Google Ads. These new requirements aim "to ensure a good user experience" and go into effect on October 30, 2025.