Hi there,

AI has officially moved from buzzword to backbone in digital marketing, reshaping how martech and ad tech tools operate—and how teams use them. But to paraphrase Spider-Man’s Uncle Ben, with greater power comes greater complexity. 

Our latest chart-packed EMARKETER report, “2025 Martech and Ad Tech Trends Show AI, Integration as Priorities,” breaks down how companies are investing in marketing tech, and the challenges of AI integration, scale, and performance along the way.

GET THE INSIGHTS

Enjoy!
Henry Powderly
SVP, Media Content and Strategy
EMARKETER

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