Oct. 15, 2025
| Today’s news and insights for marketing leaders
The P&G hair care brand enlists “Love Island” star Amaya Espinal to celebrate the power of scent in digital and out-of-home ads.
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Nvidia saw the fastest rise in value ever tracked by Interbrand while digital-first services like Netflix, Uber and Instagram also gained ground.
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The Diageo-owned tequila brand will host events in 12 cities in partnership with Mexican bakery Panadería Rosetta.
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Exclusive
A campaign promoting the design partnership shifts from studio-shot imagery to lifestyle-oriented visuals and storytelling driven by influencers.
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The group’s perceived aversion to advertising and lack of brand loyalty are more myth than fact, panelists argued at Advertising Week.
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AI has helped the ad-tech company’s automated programmatic ad buying deliver results up to five times faster than traditional systems.
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59% of CMOs say they have insufficient budget to execute their strategy this year. Explore proven revenue growth tactics that make the most of existing channels and optimize the entire funnel in this webinar.
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