FMI dailyLead®
How the food industry and its communities are supporting families amid SNAP funding uncertainty
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October 29, 2025
 
 
FMI dailyLead
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Food Marketplace Beat
 
FMI urges Congress to reopen government to avoid SNAP benefits interruption
Supplemental Nutrition Assistance Program benefits are set to stop as soon as Saturday amid the government shutdown -- a move that could negatively impact the nation's most vulnerable families as well as food retailers. FMI -- The Food Industry Association and other industry groups have urged Congress to reopen the government to ensure continuous SNAP funding. "We urge Congress to move forward now on a path that reopens the government and ensures families relying on SNAP can access their November benefits without interruption or delay," said FMI Chief Public Policy Officer Jennifer Hatcher.
Full Story: Grocery Dive (10/24), Spectrum News (10/28)
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How the food industry and its communities are supporting families amid SNAP funding uncertainty
Food retailers, manufacturers and other industry partners are offering emergency food response assistance to support those potentially affected by the expiration of Supplemental Nutrition Assistance Program benefits amid the government shutdown:
  • DoorDash plans to deliver about 1 million free meals through food bank partners, waive fees for 300,000 SNAP customers ordering groceries from participating retailers including Sprouts Farmers Market, Dollar General, Schnucks, Ahold Delhaize brands, Hy-Vee and Wegmans, and will donate food from DashMart to local food banks.
  • H-E-B has committed $6 million to support food relief efforts in Texas as the Supplemental Nutrition Assistance Program faces potential funding disruption. The donation includes $5 million to 20 food banks and $1 million to Meals on Wheels programs.
  • Households in Central and Western New York affected by the shutdown will be able to receive up to $150 in Wegmans gift cards through a new relief initiative spearheaded by philanthropist Jeff Knauss.
  • And neighbors across the country are connecting through social media to create "grocery buddy" groups to offer direct food support, whether by shopping for affected families, providing gift cards or accompanying them to supermarkets.
Full Story: CNN (10/29), KXAS-TV (Dallas-Fort Worth) (10/27), WROC-TV (Rochester, N.Y.) (10/29), Fox Business (10/27)
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PepsiCo marks move to branded house with new logo
 
PepsiCo marks move to branded house with new logo
(PepsiCo/YouTube)
PepsiCo's first new logo in 25 years is part of a move to a "branded house" model. The logo features a "P" coming out of a smile, a leaf and a water droplet, symbolizing customer-centricity, snacks and beverages, respectively. The rebranding aims to improve brand recall and will debut on packaging next year and "come to life in a variety of ways" across social, the company says.
Full Story: Adweek (10/28), Marketing Interactive (10/29)
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Unprepared for AI: The Retail Transformation
AI is transforming retail, but most retailers are unprepared. Join EPAM, Stripe, and commercetools on November 12 at 12 PM EST to learn how AI is redefining the shopper journey and why composability is key to responsible adoption. Register now to build an AI-ready commerce foundation.
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Tech Solutions
 
Church & Dwight uses AI to take on phantom inventory
Church & Dwight has partnered with Storesight to enhance inventory visibility and address phantom inventory issues. The AI-enabled tool provides real-time photos to identify inventory gaps, leading to significant replenishment orders and better merchandise planning. The visibility allowed the company to identify stores with empty shelves despite system records showing products in stock, leading to manual replenishment orders worth hundreds of thousands of dollars.
Full Story: Consumer Goods Technology News (10/28)
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Coca-Cola adopts Adobe's Firefly AI to standardize brand design
Coca-Cola is among major brands that have adopted Adobe's Firefly Design Intelligence to streamline global brand design. The company uses StyleIDs -- AI-powered Adobe files -- to maintain design consistency across brands such as Coke, Sprite, Smartwater and BodyArmor. "For all of [our] campaigns coming out in the future, this is a mandatory tool to be used," says Livia Heinrich, global design lead for Coca-Cola.
Full Story: Ad Age (link gifted) (10/29)
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Yesterday's Most-Clicked Story
 
 
Lidl, Kellanova, Hormel chart new category management paths
Consumer Goods Technology News (10/28)
 
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FMI Spotlight
 
Reimagining grocery through the shopper's eyes
Imagine rethinking grocery shopping from the shopper's point of view, where loyalty is a data-driven relationship built on relevance. GroceryLab is the food industry’s first cross-functional, behavior-shifting forum to reimagine how we serve the shopper in a world that moves at the speed of technology. Build grocery’s smarter, faster future with us, June 2-6, 2026, at the Gem Theatre in Detroit.
 
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Creating fresh magic for the holidays and beyond
I view the holidays as a magical time for fresh foods. The season evokes images of families and friends gathered around tables to enjoy fresh entrees, sides and desserts. However, magic doesn’t necessarily come easy. It takes a lot of work behind the scenes. Shoppers and hosts rely on food retailers to help foster delicious, nutritious and affordable meals and provide supportive customer service. This ties into three key topics spotlighted at FMI’s FreshForward conference in August: meals, labor and health and well-being. Insights from the conference’s speakers and attendee breakout groups can help guide retailers’ fresh strategies during the all-important holiday season.
 
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Private Brands
 
Food Lion expands private brand with frozen foods
Food Lion has grown its private brand offerings with French toast sticks, ice cream pints and a variety of frozen vegetables to meet customer demand for affordable and diverse products. "We listen to our customers and continuously evaluate our private brand offerings to ensure we're providing the products they want," says Gene Faller, senior vice president of center store category management.
Full Story: Progressive Grocer (10/28)
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The Future of Retail: What's Coming in 2026
AI personalization and seamless customer experiences defined 2025, but the retail landscape is about to shift again. Join us on November 5th for a fast-paced webinar where industry experts reveal the top trends and technologies shaping 2026. Discover how to stay ahead, boost productivity, and deliver next-level shopping experiences. Register now!
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Food Safety and Security
 
Gelson's, Flashfood partner on $9 produce boxes
Gelson's Markets has partnered with Flashfood to offer $9 produce boxes containing seasonal fruits and vegetables nearing their best-by date at select Los Angeles stores. The initiative, which marks Flashfood's entry into Los Angeles, aims to improve access to healthy food and reduce food waste. The boxes, valued at $18, are available through the Flas