Consumer Technology Association SmartBrief
Plus: Live trackers sleigh the web with Santa’s updates
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December 24, 2025
 
 
Consumer Technology Association SmartBrief
News covering the consumer technology industrySIGN UP ⋅   SHARE
 
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Today's Digital Pulse
 
Samsung’s next fold leans wide for productivity
Samsung's upcoming Wide Fold is expected to feature a 5.4-inch OLED display that expands to 7.6 inches, adopting a passport-style design with a 4:3 aspect ratio. The configuration is designed to enhance tasks such as reading, photo viewing, and creative work, but may introduce black bars when watching standard videos.
Full Story: The Verge (12/22)
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The Digital Leaders of 2026
Want a head start on 2026 planning? Get early access to Similarweb's Digital 100. See which brands are gaining ground in your industry, what approaches are driving results, and how digital growth patterns are changing before the full release goes public. Get your early pass.
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Smart Home
 
Live trackers sleigh the web with Santa's updates
 
Live trackers sleigh the web with Santa's updates
NORAD Santa Tracker
As Christmas Eve unfolds, children and families eagerly track Santa Claus's journey around the world using popular Santa trackers. Google Santa Tracker offers interactive games and live updates on Santa's location, while NORAD Tracks Santa, a tradition since 1955, provides real-time updates via its website and mobile apps. FlightRadar has also joined the fun, adding a whimsical touch by tracking Santa's sleigh as a special flight.
Full Story: Digital Trends (12/24)
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iFi’s new transmitter beams Hi-Res Bluetooth into legacy Hi-Fi
Forbes (tiered subscription model) (12/24)
 
 
Xbox gets lit on Fire TV without extra hardware
9to5Google (12/23)
 
The Future of CX Quality
On January 21st at 3 PM EST, join the webinar with Salesforce and Leaptree. Neil Young, CEO at Leaptree, will reveal the Six Stages of CX QA Maturity and show how top operations shift from reactive checks to AI-powered quality insights. If you want a scalable, modern approach to CX, this session delivers the roadmap. Register now!
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Wireless
 
Apple said to start test production for iPhone 18 in Jan.
 
SAN DIEGO, CALIFORNIA - DECEMBER 10: An Apple logo is displayed outside their store at Fashion Valley, an upscale shopping mall on December 10, 2025 in San Diego, CA. (Photo by Kevin Carter/Getty Images)
(Kevin Carter/Getty Images)
Apple is set to begin test production of the iPhone 18 next month, earlier than usual, according to multiple sources. This is expected to support a new launch strategy of releasing Pro models in the fall and entry-level models in the spring. The move should help Apple manage its supply chain and logistics better as it shifts more manufacturing to India.
Full Story: Computerworld (12/22)
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Honor Magic8 Lite packs heavy power and durability
Forbes (tiered subscription model) (12/23)
 
 
Google pushes Gemini launch into 2026 orbit
PC Magazine (12/22)
 
 
 
 
Free eBooks and Resources
 
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Nonverbal Communications Skills -- The 10 Skills You Need to Learn
 
 
70+ Excel Keyboard Shortcuts for Windows (Free Cheat Sheet)
 
 
Best Practices for Email Etiquette
 
 
11 Habits That Will Give You A Complete And Successful Life
 
 
Creating Positive Habits - The Ultimate Guide
 
 
 
 
Tech News
 
GM patent filing may change how we "roll down" windows
General Motors has filed a new patent that proposes a significant redesign of power window controls. The patent details a centralized, multi-modal switch system that could allow control of multiple windows simultaneously and includes features such as predefined window positions for ventilation.
Full Story: Road & Track (12/23)
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Mayer plans to Dazzle AI world with next-gen assistants
TechCrunch (tiered subscription model) (12/23)
 
 
Bluetooth 6.0 connects the dots for faster, smarter audio
ZDNet (12/23)
 
 
 
 
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