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In a new campaign by Leo Singapore, part of Publicis Groupe, the skincare brand has launched an authentication tool aimed at helping consumers identify genuine Vaseline Body Oils... |
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 | ISSUED BY ASSOCIATION FOR COMMUNICATION AND ADVERTISING Effie South Africa, in partnership with Ipsos, has released the third Effie South Africa Ipsos Trends Report, highlighting what the 2025 winning cases reveal about marketing effectiveness... read |
|  | | Designed to simplify and streamline the shopping experience, Pixie represents the next phase in Sixty60’s evolution — moving from fast delivery to intelligent, personalised commerce... read |
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| Branding |
 | ISSUED BY ROGERWILCO South Africa’s car market recorded its strongest sales performance in nearly two decades in 2025. But the way people choose brands is changing... Read |
 | Harley-Davidson has launched a new global brand platform, Ride, as part of a broader effort to refresh its identity and strengthen its connection with riders ahead of a wider corporate strategy update expected in May... Read |
| Marketing |
 | ISSUED BY OLD MUTUAL MASS AND FOUNDATION CLUSTER Old Mutual’s Mass and Foundation Cluster (MFC) has launched the Khokha Umoya brand positioning campaign... Read |
| Promotions & Activations |
 | The new ‘Bar De Change’ concept, launched at OR Tambo International Airport, reimagines the traditional bureau de change by allowing travelers to effectively “lock in” South African beer prices before departing... Read |
| Research |
 | ISSUED BY BMI RESEARCH Between 2 and 5 seconds*. That’s the sweet spot for capturing attention today. But not merely on a single advert – multiple exposures to messaging... Read |
| Retail |
 | DUNCAN MIRIRI A Kenyan court on Thursday, 9 April, dismissed a bid to stop Diageo's $2.3bn sale of its local subsidiary East African Breweries Limited (EABL) to Japan's Asahi Holdings... Read |
 | Beyond the product itself, the update signals a broader retail play — one that places packaging, shelf impact, and brand storytelling firmly in focus... Read |
 | SALOMON ERASMUS Salomon Erasmus, regional managing director at Network International Southern Africa, provides a unique perspective on how AI-driven, behaviour-based loyalty is shifting from a marketing tool to a critical driver of customer retention... Read |
| TV |
 | Since its launch in August 2025, Women In Sports Africa has built a growing and engaged audience, while carving out a unique space in the continent’s sports media landscape... Read |
| Africa |
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 | MAXWELL AKALAARE ADOMBILA A Canada-based firm and Zambian miner will pilot a sustainability bond to formalise artisanal miners, linking investor returns to social outcomes... Read |
 | ALAN SHANNON South Africa’s entrepreneurs have long demonstrated remarkable resilience. Yet resilience alone cannot drive sustainable growth... Read |
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| Business |
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 | COLLEEN HOWE AND SIYI LIU Oil prices rose on supply fears, Hormuz disruption, despite ceasefire easing tensions; weekly losses persisted amid damaged infrastructure and constrained tanker traffic... Read |
 | Naamsa has reported a strong increase in domestic new vehicle sales for March 2026... Read |
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The Marketing Strategist will plan, execute and optimise marketing efforts and will assist the Marketing & Design Manager in all aspects of marketing and marketing initiatives. Read more >>Are you someone who enjoys being on the road, working independently, and paying attention to the finer details? Tractor Outdoor is on the lookout for a Field Operations Assistant. Read more >>Tractor Outdoor is looking for a detail-driven, performance-focused Programmatic Operations Specialist who thrives in a fast-paced environment and knows how to deliver campaigns that actually perform. Read more >> |
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