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Thursday, May 28, 2026
 
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Act-On
The Key to AI Success in Marketing Tech: Offer Real Value, Not Hype
New research shows that when it comes to AI and marketing tech, they want AI that actually works, not hype and overpromising.
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Click Funnels
Lead Generation for Coaches: How to Get High-Quality Clients on Autopilot in 2026
 
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Harvard Business Review
How Lenovo Built an AI-Powered Supply Chain
The company’s transformation shows why building AI around integrated data and business goals matters more than chasing quick wins.
 
Search Engine Roundtable
Daily Search Forum Recap: May 27, 2026
Here is a recap of what happened in the search forums today...
 
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Digiday
The AI paradox: Marketers trust AI to buy media, not build brands
Some executives are wary of AI-generated creative ideas while using automated tools to brainstorm campaigns.
 
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ON-DEMAND TRAINING
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American Marketing Association
Data Visualization & Storytelling

Leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately.

 
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American Marketing Association
Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. 

 
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Marketing Dive
Unilever’s creator marketing strategy takes center stage at World Cup
The CPG’s largest sports partnership activation to date will see over 35 of its brands collaborate with creators and influencers around the globe.
 
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Chief Marketer
Baby Monitor Brand Owlet Cut Back On Search – And Sales Didn’t Drop
Owlet’s target customer isn’t in market for very long.
 
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Social Media Today
LinkedIn offers guidance on B2B product launches
Robert Yanik, the platform’s product marketing and GTM leader, suggested a three-step plan for building buyer confidence and brand presence over time.
 
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Digiday
After Publicis’ LiveRamp deal, marketers are still working out what to worry about — and why
Publicis’ LiveRamp deal forces marketers to confront who controls their data, reshaping the neutrality debate around ad tech infrastructure.
 
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Hubspot
Introducing the HubSpot Agent CLI
A few weeks ago, I wrote about our vision for the agent era: agents should be able to run on HubSpot, and to run HubSpot. I want to go a level deeper on what “run HubSpot” actually means, and our latest step in bringing this vision to life.
 
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Search Engine Roundtable
Google Ads Real-Time Policy Reviews During Ad Creation
Google is rolling out what it calls Real-Time Policy Reviews within Google Ads for Responsive Search Ads and rolling out to other campaign types later in the year.
 
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Adweek
Roku Home Screen Gets a Personalized Refresh
The US will be the first market to get the Roku home screen update.