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Welcome back to False Flag! On Monday, I wrote about the apparently coordinated campaign in right-wing media to paint Harley-Davidson as the “woke and gay” motorcycle manufacturer, while promoting rival Indian Motorcycle.
Now the campaign appears to have gotten Harley-Davidson’s attention. On Wednesday, a company spokeswoman referred me to an incredibly vague new press release, saying that “our only agenda is getting back to basics.”
Even though the press release doesn’t mention the campaign, it seems clear that the ham-handed effort to boost Indian at Harley-Davidson’s expense did look serious enough to warrant a corporate refutation. What target will these meme accounts and MAGA personalities take on next? I’ll be watching!
This week, we have a story about our new acting director of national intelligence. It’s truly bizarre—check it out. And if you’re not yet a Bulwark+ member, here’s how you can become one:
–Will
Bill Pulte Was a “Degenerate” Buffoon. Now He’s Head of U.S. Intelligence.
Bulletproof vests, helicopters, and, yes, dildos.
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YEARS BEFORE PRESIDENT DONALD TRUMP nominated him to be the acting director of national intelligence for the government of the United States of America, Bill Pulte was spending his time circling a gullible group of investors trading shares in a dead company.
The year was 2023 and Bed Bath & Beyond, after prolonged death throes, finally stumbled into bankruptcy in April; its stock (“BBBY”) was delisted from Nasdaq in early May. But a portion of the shareholders went on believing a resurrection was possible. Over the previous year, the retail chain had become a prominent “memestock”—the subject of intense speculation and rumor—and after the company shut down they refused to accept that their investments were worthless. Many of these diehards kept trading shares “over the counter” (as “BBBYQ”).
Pulte claimed in the summer of 2023 that he was “captivated” by the “incredible BBBY community.” And he went to extraordinary, often ridiculous lengths to promote it. On a livestream in September 2023, Pulte donned a jacket with astronaut patches, implying that the bankrupt company’s stock would somehow still go “to the moon.” At some events, Pulte would wear a bulletproof vest for fear that an unnamed cabal acting against the home-goods store might try to kill him.
In the fall of 2023, the BBBYQ shares were finally eliminated—but even that didn’t convince the lingering true believers, and Pulte kept stoking their baseless excitement. He even organized a December 2023 event in a Florida hangar that was, as journalist Paris Martineau put it, “dedicated to the conspiracy that Bed Bath and Beyond never actually went bankrupt.” With Pulte sitting onstage, one promoter slapped a grateful supporter in the face with a green dildo, apparently a powerful symbol in their inscrutable online subculture.
An hour and a half later, Pulte himself would be presented with an award: a small, circular trophy base with a little blue T. Rex on top of it. He accepted the gift, saying “That looks pretty badass.”
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None of this had any effect on the defunct company. Bed Bath & Beyond did not arise like Lazarus from the grave, and the shareholders did not make back their money. But Pulte himself never slowed down. Just over two years after the dildo incident, he was rocketing upward in Trump world, entrusted to be the nation’s top housing regulator and—more to the point—one of the president’s primary henchmen.
Indeed, it is Pulte’s relentless pursuit of the president’s enemies that appears now to have earned him his DNI nod. With the same shamelessness he brought to pimping BBBY, he has dug up mortgage-fraud allegations against Trump critics like Letitia James, the New York attorney general, and Lisa Cook, a Federal Reserve governor.
And like those earlier Bed Bath & Beyond ventures, the more recent investigations have ended in failure. So too have Pulte’s non-vengeance government endeavors. His Trump-endorsed proposal to solve the housing crisis with fifty-year mortgages flopped. It was Pulte who also reportedly provided Trump with the AI-generated picture of the president as Jesus that enraged Christians this past April.
Critics of Pulte have pointed to this record of futility—in addition to the complete absence of any experience in the intelligence community—to show why he should not be getting the acting DNI post. But it’s also worth considering Pulte’s pre-government background as a sort of internet clown in the memestock community when considering just how wild his selection truly is. Because it was there that Pulte distinguished himself through a terrible sense of judgment and a willingness to say whatever people wanted to hear.