The most successful companies prioritize impact over impressions.
The most successful companies prioritize impact over impressions.
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Thursday, June 11, 2026
 
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Harvard Business Review
What Brands Get Wrong About Sports Sponsorships—and How to Get Them Right
The most successful companies prioritize impact over impressions.
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Search Engine Roundtable
Daily Search Forum Recap: June 10, 2026
Here is a recap of what happened in the search forums today...
 
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Social Media Today
Snapchat releases data on video ad performance
The app used eye-tracking and a brand equity framework to determine how its user base responded to branded commercials on Snapchat.
 
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Social Media Today
Meta launches America’s Workforce Academy
The regional jobs and training program will partner with local construction companies in areas where the company is building data centers.
 
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Buffer
Why LinkedIn Is the Most-Cited Source in AI Search (and What Your Business Should Do Next)
LinkedIn is now the #1 source AI search engines cite for professional queries. Here's why, and what an effective LinkedIn strategy looks like in 2026.
 
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ON-DEMAND TRAINING
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American Marketing Association
Data Visualization & Storytelling

Leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately.

 
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American Marketing Association
Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. 

 
SEMrush Blog
How rtCamp closed the AI perception gap costing them enterprise deals
Learn how rtCamp improved its AI visibility, strengthened security positioning, and increased favorable AI sentiment to 100% in one month.
 
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Adweek
The Experience Economy of Sports Marketing with the Atlanta Hawks’ Steve Koonin
Building cultural relevance and fostering fan loyalty beyond winning games.
 
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Chief Marketer
Florastor CMO Shares Creator Challenges and An Unexpected Male Customer
Florastor just launched a skin probiotic. Chief Marketing Officer Bindu Shah shares why the product is resonating with men, how it keeps tight guardrails on its influencers and launching a product with Lindsay Hubbard in this Q&A.
 
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Neil Patel
Google Is Testing Sponsored Shops in SERPs: What This Means for Advertisers
Key Takeaways Google is running a Shopping test that could change how brands compete for visibility in product search. If it scales, the rules shift, and advertisers who see it coming will have a head start.
 
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Adweek
Virtual Vanguard Recap: Rethinking Privacy: Consumer Trust and Data Consent
While many marketers have accepted the difference between what consumers say they care about and their actual behavior when it comes to privacy, Professor Beth Egan’s research suggests we’ve been […]
 
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Chief Marketer
PRNEWS Celebrates Women in PR, Communications and Marketing at the 2026 Top Women Gala
PRNEWS celebrated the 2026 Top Women Gala at Current in New York City last week.
 
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Duct Tape Marketing
The Back Half of the Hourglass Is Where Your Best Growth Lives
The Back Half of the Hourglass Is Where Your Best Growth Lives written by John Jantsch read more at Duct Tape MarketingThe Marketing Hourglass has 7 stages: Know, Like, Trust, Try, Buy, Repeat, Refer. Most small businesses have systems for the first five.
 
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EVENTS & LIVE TRAINING