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July 15, 2026
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Publisher ad supply fell by up to 40% in Q2 of 2026 as AI‑era, zero‑click search choked the flow of traffic to news and other open‑web sites, per U.S. and U.K. benchmarking data from Ozone, shared exclusively with Digiday. Ozone’s publisher network includes the Guardian, News UK, and Dow Jones’ Wall Street Journal.
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- Want to know how top brands and agencies are actually winning with AI? Join us in NYC on September 24 for AI Marketing Strategies to connect with execs from VML, Prudential, WPP and many others. Prices rise Aug. 11.
- When AI operates in a unified system, business gains aren’t theoretical. After implementing a single operational layer — which didn’t involve a better creative tool or smarter bidder — one travel advertiser saw incremental bookings
rise 34%. Partner insights from Clinch.
- Social influencers change what people think. But another kind of influencer — the leader of the friend group — is visible only in payment data and changes what people spend. That’s the audience worth competing for. Partner insights
from PayPal Ads.
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PARTNER INSIGHTS FROM CELTRA
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PARTNER INSIGHTS FROM CANNES LIONS
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 Member exclusive |
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