Top 4 Things to Learn About Licensing:
Live with IDC’s Research Director
Hi ala,
In our upcoming webinar, we’ll break down the new IDC Software Monetization Watch research. On the agenda:
- Why 62% of vendors view monetizing offerings differently as their top growth strategy, ahead of product improvement and market expansion
- Vendor consolidation: What's really behind the 60% of buyers who report an active drive to reduce vendors
- How AI is forcing vendors to rethink pricing: 76% report that AI is driving the consideration of new pricing models.
- How to give customers licensing freedom without losing control of your revenue
Join IDC Research Director Tiffany McCormick and Thales Software Monetization Product Manager Darim Rahmatallah as they show you exactly where to focus your licensing efforts to keep customers on board.
7 October | 11.00 CET
7 October | 11.00 CT
Receive the full report along with your registration.
We look forward to you joining!
Thales Software Monetization
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