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And why Harris' background matters

Housing has traditionally been a city or state issue in politics, but Vice President Kamala Harris has been touting ideas for improving affordability as she campaigns for the presidency. Businessweek editor Laura Bliss writes about how we got here. Plus: The perils of a Fed rate cut this close to the election, the future of Microsoft’s Xbox and more safety problems at Yosemite National Park. If this email was forwarded to you, click here to sign up.

The modern US electorate is fickle when it comes to screening résumés for president. Some candidates are compelling enough that they require zero time in elected office to win the White House. For others, certain forms of executive leadership experience—ostensibly useful—seem to be a liability.

For a long time, governorships were a launchpad to the White House, but that’s no longer the case: George W. Bush was the last governor to win the presidency. As for candidates who’ve held office in local government, they’ve struggled in recent history to move past primaries. The last time a former mayor of any city won the White House was Calvin Coolidge.

Harris, if elected, could use the bully pulpit to push for more housing. Photographer: Sarah Silbiger/Bloomberg

If she wins, Kamala Harris would be one of the rare presidents to have been an elected official in a major metropolitan area. Although she’s never been mayor, she served as district attorney of San Francisco from 2004 to 2011. Coupled with her time as California attorney general, Harris has campaigned heavily on that experience, playing up her identity as a prosecutor in contrast with Donald Trump’s criminal record. She might not be namechecking San Francisco much—or her hometown of Berkeley—but unlike in 2020, she’s touting past achievements such as raising conviction rates for violent offenders and promising to continue the Biden administration’s support of law enforcement.

Harris’ focus on housing, traditionally viewed as a local issue, is even more striking in light of her big-city bona fides. She has made access to homeownership a central pillar of her economic policy plan, with pledges to create a $25,000 tax credit for first-time homebuyers and to crack down on corporate landlords. She’s also presented ideas for increasing the housing supply, including a $40 billion fund to support “local innovations in housing supply solutions,” new tax incentives for developers and promises to streamline the bureaucratic processes that can bog down projects. She has a specific goal: to build three million new homes in her first term.

These are the kind of technocratic fixes championed by the YIMBY (Yes In My Backyard) movement, a political framework adopted by activists who view housing affordability as mainly an issue of supply and seek to undo restrictions to building more of it. YIMBYism grew out of San Francisco’s exorbitant rental landscape about a decade ago and has since been adopted by many of the city’s top political leaders, including some of Harris’ closest allies. “It just seems like Harris is cognizant of these things, and she’s pushed them up the policy agenda in a way that is in common with the people with whom she was in political coalition with in San Francisco,” says David Schleicher, a professor of property and urban law at Yale Law School.

Harris’ campaign did not respond to requests for comment, including on the question of whether she considers herself a YIMBY. But what would it mean to have a president so attuned to America’s housing shortage—and, apparently, sympathetic to the YIMBY philosophy? Although it’s too soon to say what effect Harris’ proposals would have, some experts doubt they’d be enough to meet that three million unit goal, which would represent a roughly 50% increase in current levels of production. “The ideas that the campaign has put forward, frankly, are not going to get us there by themselves,” says Yonah Freemark, principal research associate in the Metropolitan Housing and Communities Policy Center at the Urban Institute. “We would need a very large number of different initiatives from different levels of government to ramp up housing supply to reach levels like that.”

Part of the challenge strikes at the heart of why housing has traditionally been viewed as a local issue: Even if Congress succeeded in passing laws promoting (for example) high-density housing development—which is already a long shot—it could be difficult to enforce them, because local governments are ultimately the ones with power to veto projects or saddle them with requirements that raise the cost of construction.

However, there’s another way a president could influence housing: with the power of the bully pulpit. “If she just showed up and gave testimony at, you know, a fight going on in a Manhattan community board, or a Bronx community board, it would be the craziest thing that’s ever happened,” Schleicher says. A slightly less crazy version to imagine is Harris weighing in on those types of fights through the usual forms of presidential communication, like speeches or letters. In blue cities, residents and leaders might be receptive.

But there’s a risk, given that the affordable housing shortage is no longer a problem solely besetting places like San Francisco and New York. It’s an everywhere problem, which is presumably why Harris has made it a focus of her campaign. And YIMBYism has been adopted by a remarkably bipartisan swath of politicians from both red and blue America. A polarizing executive taking up the issue could jeopardize that coalition. “I don’t entirely know whether the president being the chief cheerleader here would be hugely effective,” Freemark says. “I think people get very resistant, especially when you have partisan conflict.”

Related: Businessweek’s October cover story is out now, and it’s all about understanding Kamala Harris—who she is, and what she might do if she wins. You can read the whole thing here.

Illustration: PS Spencer for Bloomberg Businessweek

In Brief

Political Criticism Comes for the Fed

The Federal Reserve would prefer to keep its distance from politics. But it just took a bold step to boost the economy weeks ahead of a high-stakes election—so good luck with that.

For most central bank officials, there was a clear economic case for Wednesday’s decision to lower borrowing costs by half a percentage point—a bigger-than-usual move—now that inflation has been tamed and the job market is losing steam.

The move has already drawn some flak, writes Amara Omeokwe. Take a look at what the central bank has done before:

And read more here: The Fed Risks a Political Backlash by Spurring Economy Close to Election
 

The Woman Who’s Xbox’s Biggest Champion

Bond in her office at Xbox’s headquarters in Redmond, Washington, in July. Photographer: Meron Menghistab for Bloomberg Businessweek

Xbox Vice President Sarah Bond had reason to be optimistic when she sat down at the desk in her Seattle home office an hour before midnight on April 25, 2023. About 15 months earlier, Microsoft Corp. had announced it was spending $69 billion to buy Activision Blizzard Inc., the maker of Call of Duty and Candy Crush, a deal that would be the largest acquisition in the history of gaming. One of the last major barriers remaining was the UK’s Competition and Markets Authority, and the regulator was scheduled to send its decision that night. Bond and her team had gathered on a video call, where the company’s outside counsel for the case would share the news.

The CMA had initially raised concerns. But Microsoft made some concessions and the CMA narrowed its probe, which onlookers and company executives took as an encouraging sign. Bond’s boss, Microsoft Gaming Chief Executive Officer Phil Spencer, wasn’t there, opting instead to abide by his customary 10 p.m. bedtime.

Then the Microsoft team heard that the CMA had rejected the deal. In its explanation, the agency wrote that it was worried the company would leverage such Activision assets as Call of Duty to dominate the nascent cloud gaming market. It went on to say it wasn’t satisfied with Microsoft’s plans to ensure that Activision’s games would remain widely available on competing gaming platforms. Several staffers broke down in tears.

Bond managed to hold it together. “How I feel right now doesn’t matter,” she recalls thinking. Almost immediately, she began to focus on the rationale for the ruling, looking for an alternative to accepting defeat.

Bond’s strategy resulted in the CMA reversing its decision and her promotion. Now, Dina Bass and Cecilia D'Anastasio write, she’s leading a high-stakes transformation of a company that’s lagging its competitors: Xbox’s President on Handheld Consoles and Subscription Gaming

More Trouble at Yosemite Accommodations

Yosemite National Park’s Wawona Hotel. Photographer: Tracy Barbutes for Bloomberg Businessweek

After a Bloomberg Businessweek investigation published in August uncovered years of safety and environmental problems at Yosemite National Park under the current concessions provider, Aramark, the company’s troubles have continued. Flooring issues at the historic Ahwahnee Hotel caused a visitor to trip and fall, food service has been discontinued at multiple locations in the park following concerns about rodent infestations, and the National Park Service has announced that the Wawona Hotel—where a railing collapsed under a visitor in 2023—will shut down indefinitely in December.

Yosemite officials are increasing their oversight of the global hospitality provider, which is required to maintain the park properties it operates. NPS is conducting an environmental audit of Aramark’s Yosemite operations this week, an agency spokesperson says. Typically, environmental audits occur every three to five years. That park officials are doing another audit just two years after the most recent one is a sign they’re taking the company’s previous failures seriously, says Jon Jarvis, who served as the agency’s director during the Obama administration.

Read more of the update from Laura Bliss here: In Yosemite, Problems With Concessions Keep Piling Up

A Nike Rebound

7.4%
That’s how much Nike’s share price jumped on Friday after the sneaker giant announced it had ousted beleaguered CEO John Donahoe, bringing longtime executive Elliott Hill out of retirement. Nike had struggled with falling sales and customer defections. Read Businessweek’s recent feature story about Donahoe’s tenure: The Man Who Made Nike Uncool

Trash-Eating Flies

“These flies are soldiers in waste management.”
David Kinyanjui
Operator of an experimental farm in Nairobi
Garbage blocks many drains and waterways in Nairobi, worsening the effects of flooding. Residents are breeding millions of flies to consume that waste and help keep streets and homes dry.

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