BEGIN:VCALENDAR
VERSION:2.0
X-WR-CALNAME:BrightTALK Event
PRODID:-//BrightTALK//NONSGML BrightTALK Event Calendar//EN
CALSCALE:GREGORIAN
METHOD:REQUEST
BEGIN:VEVENT
UID:https://www.brighttalk.com/webcast/18320/668785
DTSTAMP:20260518T172327Z
ORGANIZER:MAILTO:noreply@brighttalk.com
LOCATION:BrightTALK
URL:https://www.brighttalk.com/webcast/18320/668785?utm_campaign=user_
 webcast_register&utm_medium=calendar&utm_source=brighttalk-transact
DTSTART:20260602T000000Z
DTEND:20260602T005736Z
SUMMARY:Live webcast: Turn CX Insights Into Budget: How to prove value
  that gets funded (APAC)
DESCRIPTION:Click here to attend: https://www.brighttalk.com/webcast/1
 8320/668785?utm_campaign=user_webcast_register&utm_medium=calendar&utm
 _source=brighttalk-transact\n\nPresenter: Bo Bandy, CMO, Alchemer & Jo
 ve Oakley, CFO, Alchemer\n\nCX and finance leaders may speak different
  languages, but they share the same goal: driving growth. The key is t
 ranslating CX success into numbers your CFO cares about. Great campaig
 ns spark engagement. Smart CX leaders turn that engagement into measur
 able business impact—and into conversations their CFO actually wants t
 o have.  \n  \nIn this collaboration with the CXPA, Jove Oakley (CFO, 
 Alchemer) will walk through the financial metrics that matter most and
  explain why these metrics matter from a finance leader’s perspective.
   Then Bo Bandy (CMO, Alchemer) will bring it to life from the custome
 r success and marketing side, with real-world examples of how teams ca
 n move those metrics.   \n  \nTogether, Jove and Bo will show you how 
 to craft a compelling story, pitch your program in a way that resonate
 s with your CFO, and secure the budget you need while being ready to p
 rove ROI. Whether you’re a CX role looking to talk finance, or a busin
 ess leader charged with connecting your CX programs and finance, this 
 session gives you the tools—and the confidence—to build the bridge.
SEQUENCE:1779877689
END:VEVENT
END:VCALENDAR