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X-WR-CALNAME:BrightTALK Event
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METHOD:REQUEST
BEGIN:VEVENT
UID:https://www.brighttalk.com/webcast/18320/668785
DTSTAMP:20260518T172327Z
ORGANIZER:MAILTO:noreply@brighttalk.com
LOCATION:BrightTALK
URL:https://www.brighttalk.com/webcast/18320/668785?utm_campaign=commu
 nication_reminder_24hr_registrants&utm_medium=calendar&utm_source=brig
 httalk-transact
DTSTART:20260602T000000Z
DTEND:20260602T005736Z
SUMMARY:Live webcast: Turn CX Insights Into Budget: How to prove value
  that gets funded (APAC)
DESCRIPTION:Click here to attend: https://www.brighttalk.com/webcast/1
 8320/668785?utm_campaign=communication_reminder_24hr_registrants&utm_m
 edium=calendar&utm_source=brighttalk-transact\n\nPresenter: Bo Bandy, 
 CMO, Alchemer & Jove Oakley, CFO, Alchemer\n\nCX and finance leaders m
 ay speak different languages, but they share the same goal: driving gr
 owth. The key is translating CX success into numbers your CFO cares ab
 out. Great campaigns spark engagement. Smart CX leaders turn that enga
 gement into measurable business impact—and into conversations their CF
 O actually wants to have.  \n  \nIn this collaboration with the CXPA, 
 Jove Oakley (CFO, Alchemer) will walk through the financial metrics th
 at matter most and explain why these metrics matter from a finance lea
 der’s perspective.  Then Bo Bandy (CMO, Alchemer) will bring it to lif
 e from the customer success and marketing side, with real-world exampl
 es of how teams can move those metrics.   \n  \nTogether, Jove and Bo 
 will show you how to craft a compelling story, pitch your program in a
  way that resonates with your CFO, and secure the budget you need whil
 e being ready to prove ROI. Whether you’re a CX role looking to talk f
 inance, or a business leader charged with connecting your CX programs 
 and finance, this session gives you the tools—and the confidence—to bu
 ild the bridge.
SEQUENCE:1780271170
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