A patent owned by Amazon focuses on creating a personalized shopping experience through Alexa+, which combines the product intelligence of Rufus with the voice capabilities of Alexa. The system uses users' historical transactions, cart additions and related searches to tailor product recommendations, allowing Alexa to make timely suggestions for appropriate products based on individual lifestyles and preferences.

Discovery+ will start running on Max's technical platform, Warner Bros. Discovery announced on March 12. The transition will support enhanced personalization, improved navigation, QR code sign-in and social sharing via mobile.

Lyft is set to launch "Lyft Silver," a simplified app version designed for elderly riders, later this year. The app will feature a user-friendly interface, easy access to support, ride detail sharing and digital gift card usage. This move aims to enhance user loyalty and differentiate Lyft from Uber.

The RAW ring, developed by dating app developer RAW and Queens Tech, is designed to track a partner's emotions. The wearable device comes in pairs and uses biosensors to monitor heartbeats, voice and emotional cues, allowing couples to stay connected by sharing emotional states such as stress and arousal.