This week, we covered yet again some more Google search ranking volatility. Google Discover will...
This week, we covered yet again some more Google search ranking volatility. Google Discover will...
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Monday, April 14, 2025
 
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Cvent
Make Every Event an Opportunity to Connect & Inspire

Events aren’t just gatherings, they’re powerful opportunities to foster meaningful connections, engage audiences, and create lasting impressions. Discover how to make your events more impactful and unforgettable.

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Search Engine Roundtable
Google Ranking Movement, Discover On Desktop, Linking To Self, Google Ads, Maps Bing & Apple News
This week, we covered yet again some more Google search ranking volatility. Google Discover will be coming to the desktop version of Google's homepage. Google Search Analytics API now shows hourly data for the past ten...
 
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Social Media Today
Reddit Adds Partner Collaboration Within its Ads Manager Platform
A new way to build collaborative Reddit ads campaigns.
 
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Search Engine Roundtable
Bing Answer Snippets Also Linking To More Search Results
Recently, I've been complaining that Google is linking many of its search features back to more search results, this is also includes the AI Overviews. Well, Bing Search is also doing this for some of their AI-based answer snippets.
 
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Digiday
Brandtech’s Pencil unit makes use of Google’s Veo 2 tech to craft AI content in hours, not weeks
Brandtech Group’s Pencil unit is collaborating with Google to integrate the latter’s AI-based video generation model, Veo 2, into the content it's creating for clients.
 
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ON-DEMAND TRAINING
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American Marketing Association
2025 Trends Bundle (Social Media & AI Skills)

Get ahead of the trends in Social Media and AI with this two-course training bundle! Get expert insights into the advancements and changes coming this year to support your digital marketing campaigns

 
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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Seth Godin Marketing
The AI effort gap
It can take seven years to get a PhD. And a month to write a useful business plan or a year to write a book. And yet, when AI shows up, our mistake is thinking that if we can’t find useful brilliance in one simple prompt, it’s broken.
 
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Adweek
Streaming Ratings, Week of March 10: Disney+ Sails to the Top Courtesy of Moana 2
The Top 10 Overall Streaming chart only had two non-original titles.
 
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Digiday
Ad Tech Briefing: How much could Yahoo’s DSP sell for — and to whom?
Why companies would and wouldn’t want to buy a rising star in ad tech.
 
Marketing Charts
How Do Marketers Evaluate Creative Ideas?
Briefs are considered an important tool for evaluating ideas, but aren't always used in the evaluation process.
 
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Social Media Today
Study Looks at Public Opinion on the Use of AI Chatbots as Romantic Partners
The data shows that there's a level of concern about AI bots as romantic companions.
 
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Seth Godin Marketing
Why and how
Let’s get rid of science class in school. Instead, beginning in kindergarten, we could devote a class to curiosity and explanation. A class that persistently and consistently teaches kids to ask why and to answer how.
 
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Adweek
Beauty Marketing Mastery: Katie Gohman’s Vision for Olaplex
The haircare brand CMO talks balancing social narrative with brand storytelling.
 
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EVENTS & LIVE TRAINING
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American Marketing Association