Hey PV friends,
You know what really ruins a good day at the beach, other than sand in uncomfortable places? All this tariff talk.
The tariff tl;dr is that costs are increasing—by a lot (like, more than double). While we’d love to just paddle out and wait for the next set to roll in, this unfortunately means that our prices will have to increase, too.
There’s a lot about this situation that’s super uncertain: we’re not sure when we’ll need to make changes, or by how much. (Weirdly, the news is moving faster than our tiktok feeds lately.) The one thing we DO know is that changes are a-comin'. So, if you’ve been thinking about something new for your stack, now’s a good time to lock in some wristwear at current prices.
We promise we’re doing everything we can to keep our bracelets shareably affordable for you and your besties (because sharing’s kinda the whole point). We mean it—we’ve cut back on office expenses, our finance team is dreaming in spreadsheets, we’re even trying to get the office corgi an agent (it’s about time that furball pulled his own weight around here).
We also promise you’ll be the first to know about any changes. This is a wild ride—thanks for sticking through it with us.
The Pura Vida Team
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