A Journal of Marketing study finds that Automated Lead Nurturing works best when used for new leads, short sales cycles, and lower-value deals. However, its benefits decline for high-ticket purchases or industries where buyers conduct extensive independent research.
There are a lot of folks in the community saying that implementing structured data / schema on your pages will help you with AI Search visibility. But few have really tested it until now.
Review the fundamentals of content planning and learn how to develop comprehensive content plans aligned with business goals and objectives using traditional and new tools, such as AI.
No, Google Search Console did not add an AI Overviews filter to the Search Performance report. There was a ton of buzz this morning that Google added the ability to filter out AI Overview data in Search Console, but it was a fake and not a real screenshot.
The two companies will bolster Dentsu’s NextGen initiative, which is meant to evolve its capabilities through data, artificial intelligence and modularity.
