Consumer Technology Association SmartBrief
Retailers' inventory strategy faces holiday test
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October 9, 2025
 
 
Consumer Technology Association SmartBrief
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Today's Digital Pulse
 
Home goods to figure into 5.3% online holiday sales jump
 
Home goods to figure into 5.3% online holiday sales jump
(Jonathan Kitchen/Getty Images)
Adobe's annual shopping forecast anticipates that US consumers will increase holiday spending online by 5.3% over last year to a record $253.4 billion, and the home category -- including electronics, refrigerators/freezers, tools, smart home and more -- is expected to see increased sales. Cyber Week, the five days starting with Thanksgiving, is expected to generate $43.7 billion, with mobile shopping accounting for 56.1% of total spend.
Full Story: MarTech (10/6), HomePage News (10/6)
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Tag Heuer, New Balance lace up luxury with sporty smartwatch
 
A Tag Heuer logo sits on the face of a Carrera wristwatch, produced by Tag Heuer, a watchmaking unit of LVMH Moet Hennessy Louis Vuitton SA, as it sits on display at the company's boothduring the Baselworld luxury watch and jewelry fair in Basel, Switzerland, on Thursday, March 27, 2014. Over 1,400 companies from the watch, jewelry and gem industries will display their latest innovations and products to more than 120,000 visitors at this year's luxury show. Photographer: Gianluca Colla/Bloomberg via Getty Images
(Bloomberg/Getty Images)
Tag Heuer has partnered with New Balance on the launch of Connected Calibre E5 smartwatch with features that include the Snapdragon 5100+ chip, AMOLED display and sensors for health and fitness tracking. The device also offers dual-band GPS, a day-and-a-half battery life and fast charging.
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Retail Trends
 
Retailers' inventory strategy faces holiday test
Many retailers intentionally increased inventory levels ahead of the holidays to hedge against new tariffs. Strategies largely focused on bringing in core, evergreen items with low markdown risk, an approach that ties up capital and increases storage costs. Retailers are banking on the advanced stockpiling buffering against potential disruptions and higher costs, but the tactic's success will depend on consumer demand holding up through the holiday season.
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