Kroger’s Marketplace format is becoming a hub of innovation and a key tool in the grocer’s fight against strong regional competitors like Publix and H-E-B.
Though Amazon’s online scale leaves little room for grocers to compete digitally against the company, in-store retail media can help level the playing field.
Grocers are navigating shifting customer habits, rising costs, and fierce competition. Discover strategies to expand your reach, strengthen loyalty, and unlock new revenue opportunities in this playbook.
