Oct. 17, 2025
| Today’s news and insights for marketing leaders
Column
The cognac brand remade the NBA legend’s 2010 “Decision” — a reminder that “you can't make an omelet without breaking some eggs.”
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A partnership with the pro Fortnite player centers on a Cava Pass Challenge that looks to drive more people to the chain’s newly revamped loyalty program.
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Dunkin’ parent Inspire Brands is among the first to tap an integration that has driven improved campaign targeting.
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We analyzed $3 billion in real purchases to uncover what really drives Gen Z and Millennial buying decisions across industries.
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CEO Diana Haussling and execs from Acxiom and agency FCB discussed use cases of artificial intelligence at Variety’s Future of Brand Summit.
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General Manager Peter Giordano discusses DoorDash’s latest suite of advertiser tools, the future of the platform and retail media pain points.
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59% of CMOs say they have insufficient budget to execute their strategy this year. Explore proven revenue growth tactics that make the most of existing channels and optimize the entire funnel in this webinar.
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