The telenovela-inspired “It’s Kahlunkin’” campaign comes as Gen Z consumers express increased...

	View in Browser
Friday, October 24, 2025

Marketing Dive

Dunkin’ and Kahlúa tap Salma Hayek Pinault to boost co-branded product

The telenovela-inspired “It’s Kahlunkin’” campaign comes as Gen Z consumers express increased interest in coffee-based alcoholic beverages.

Search Engine Roundtable

Google AI Mode Fantasy Sports Updated & ChatGPT GPT-5 Instant Improved

Google has updated AI Mode for fantasy sports including adding in integration with FantasyPros. And OpenAI has improved the GPT-5 Instant model for signed-out users.

Adweek

Reddit Sues Perplexity and Others Over Data Scraping to Train AI System

Reddit says it warned Perplexity to stop using its data—but citations to the site soared 40-fold afterward.

CMSWire

The Maze of AI in Marketing: What Should We Do First?

AI spend is soaring, yet most marketing teams can’t operationalize it. The fix isn’t another tool — it’s sequencing.Continue reading...

CMSWire

CX Leaders, Stop Selling Sentiment — Start Selling Outcomes

The C-suite wants more than advocacy. They want revenue impact, operational efficiency and measurable growth from CX investments.Continue reading...

ON-DEMAND TRAINING

American Marketing Association

Streamline Your Content Planning Strategy

Review the fundamentals of content planning and learn how to develop comprehensive content plans aligned with business goals and objectives using traditional and new tools, such as AI.