Consumer Technology Association SmartBrief
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November 13, 2025
 
 
Consumer Technology Association SmartBrief
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Today's Digital Pulse
 
OpenAI explores consumer health apps
 
Asian woman examining blood pressure at home. Healthcare equipment and technology.
(Oscar Wong/Getty Images)
OpenAI is exploring a move into consumer health apps, aiming to leverage its AI capabilities to transform the sector. With new hires like Nate Gross leading health care strategy and Ashley Alexander as vice president of health products, OpenAI is considering developing tools such as personal health assistants or data aggregators. Despite past failures by tech giants like Google and Microsoft in health data management, investors believe OpenAI's scale and AI expertise could give it an edge. The company's approach includes potential partnerships to manage health data, avoiding direct handling of medical records.
Full Story: Business Insider (11/10)
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Unprepared for AI: The Retail Transformation
AI is transforming retail, but most retailers are unprepared. Join EPAM, Stripe, and commercetools on November 12 at 12 PM EST to learn how AI is redefining the shopper journey and why composability is key to responsible adoption. Register now to build an AI-ready commerce foundation.
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Smart Home
 
Amazon blocks apps for illegal streaming on Fire TV Stick
Amazon is reportedly blocking apps that allow illegal streaming on newly purchased and existing Fire TV Sticks, according to The Athletic. The effort, which began in France and Germany before being rolled out globally, is designed to curb piracy, a prevalent issue among sports viewers. The move follows the release of the Linux-based Fire TV Stick 4K Select, which features enhanced security measures.
Full Story: The Verge (11/12)
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Govee's Zootopia lights make homes the happiest place on Earth
T3 (11/12)
 
 
Spotify rolls video for US music fans
The Desk (11/12)
 
 
Samsung's on a roll with new portable smart displays
Lifewire (11/13)
 
Retail Evolution: Mobile Tech’s Impact
Facing labor gaps and high customer demands, retailers can innovate operations with mobile technology—enabling real-time insights, contactless payments, digital receipts, and loyalty programs. Dive into this paper to see how mobile solutions can enhance retail operations and engage shoppers.
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From Blue Chips to Startups
 
Synaptics, Qualcomm partner to enhance biometric security
 
3d technology illustration A fingerprint scanner is integrated into the printed circuit. release binary code
(Surasak Suwanmake/Getty Images)
Synaptics and Qualcomm Technologies have teamed up to improve fingerprint and touch sensor technologies for mobile devices and PCs, combining Synaptics' human-interface expertise with Qualcomm's computing and biometric security capabilities. The collaboration targets the growing market for flexible OLED displays and sets out to simplify designs for original equipment manufacturers, enhance security and performance and expedite time to market.
Full Story: New Electronics (UK) (11/13)
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Waymo starts on-road testing of Hyundai Ioniq 5 robotaxis
InsideEVs (11/11)
 
 
Dorsey-backed diVine revives Vine with AI safeguards
TechCrunch (tiered subscription model) (11/12)
 
 
LinkedIn's AI update cuts the search clutter, finds people fast
TechCrunch (tiered subscription model) (11/13)
 
The 88% Budget Trap Costing App Marketers Growth
While 88% of consumer app marketing spend stays locked in walled gardens like Google and Meta, users are spreading their time across 3 million independent apps. Marketers who follow this shift see up to 214% ROAS improvements—but most budgets haven't caught up yet. Access the insight
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Tech News
 
Apple Watch sleep scoring to be updated
Apple is updating its sleep score system for watchOS 26.2 to provide more accurate assessments. The new system will replace the "excellent" score with "very high," and it will be harder to achieve a top score. The updated categories will be very low, low, OK, high and very high.
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