OpenAI is making it easier for advertisers to buy ads on ChatGPT with a self-service ads platform, new partners, measurement tools, and bidding options.
This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles.
Digiday caught up with a raft of executives from across marketing (Geico and Maybelline), agencies (Mediaplus, CROING), content (1440) and research (Marketcast).
In our latest Top Women in Marketing feature, Binna Kim from Vested shares the moments that shaped her career, the risks that paid off and the perspective driving her forward.
In 2007, Coulter and Coulter showed two advertisements to two random groups of customers. Each advertised 10 discounts on flights to Turkey. One listed the tickets at 188. The other showed a higher price: 233.
Key Takeaways On January 22, 2026, TikTok USDS Joint Venture LLC officially purchased TikTok’s U.S. operations from ByteDance, transferring control to an American-led investor group anchored by the tech giant, Oracle, and investment groups Silver Lake and MGX.
The path to purchase hasn’t just shortened — it’s splintered. As AI fragments where consumer intent forms, retail media must reckon with what it’s actually good at.
