“AI Max has sort of opened up these elements a little more aggressively for our competitors, for ourselves, for [everyone]. It’s a more open game,” said Paul Low, head of search at PMG.
Digiday caught up with a raft of executives from across marketing (Geico and Maybelline), agencies (Mediaplus, CROING), content (1440) and research (Marketcast).
This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles.
The platform pushes CRM beyond record-keeping, using AI agents to resolve cases, configure quotes and complete field tasks across the enterprise.Continue reading...
This post was created in partnership with Mutinex Key takeaways AI has moved from abstract promise to daily marketing work, but brands are still sorting out where it creates business […]
The 2026 NAB Show, April 18–22 at the Las Vegas Convention Center, brought together more than 58,000 media professionals shaping the future of how content is created and delivered in entertainment, sports, news, and other forms of storytelling.
In 2007, Coulter and Coulter showed two advertisements to two random groups of customers. Each advertised 10 discounts on flights to Turkey. One listed the tickets at 188. The other showed a higher price: 233.
