Most marketing teams are running the same events, the same webinars, the same outreach motions — and getting the same average results. The teams actually moving pipeline are doing things differently, often before the event even starts and well after it ends.

Join Cindy Dubon (Cvent | Goldcast), Nick Bennett (Reachdesk), and Kelly Arndt (Vector) for a webinar on the plays top demand teams are running right now, and how you can start running them too.

We'll Get Into:

• Knowing which target accounts will actually be at your next conference, and reaching them before they badge-scan
• Promoting your event presence to the right audience segments ahead of time, instead of hoping the right people show up
• Getting more out of your on-site investment so it stops feeling like a line item with nothing to show for it
• Driving more registrations and better live show-up rates for webinars
• Getting virtual attendees sales-ready and actually tying registrations and attendance back to pipeline
• Our speakers will share what's actually working with their own customers, and we'll open it up from there.