They’re a critical source of low-cost growth. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

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Harvard Business Review | The Best of the Issue
 

Our top picks from the current issue of Harvard Business Review 

 

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Don’t Underestimate the Power of Customer Referrals

New research reveals they’re a critical source of low-cost growth.

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How Much Should You Be Investing in Growth?

Most firms get capital allocation wrong. Here’s how to do it right.

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AI Is Revolutionizing Strategic Decision-Making

New tools can improve human judgment by tirelessly generating, evaluating, and synthesizing insights.

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From the Archive:

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December 2003: The One Number You Need to Grow

The best predictor of top-line growth can usually be captured in a single survey question: Would you recommend this company to a friend?

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Global by Design: How to Create Innovations That Scale, Travel, and Transform

by Amos Winter and Vijay Govindarajan

To solve wicked problems and seize opportunities in emerging markets, innovators must think and act globally. Thoughtful, innovative solutions can be global in scope and succeed in developing markets while disrupting equivalent, higher-cost products in established ones. But creating the right innovations that can succeed in both places will require a diligent, targeted design process.

In Global by Design, Amos Winter, a pioneering engineering design expert, and Vijay Govindarajan, one of the world’s leading thinkers on strategy and innovation, offer a powerful framework for creating innovations that scale across borders, industries, and income levels.

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