CMS Announces Connecting Kids to Coverage Notice of Funding Opportunity – Applications Due March 7, 2025

The Centers for Medicare & Medicaid Services (CMS) recently announced the Connecting Kids to Coverage (CKC) Notice of Funding Opportunity (NOFO). The Outreach and Enrollment Cooperative Agreement program provides funding to reduce the number of children who are eligible for, but not enrolled in, Medicaid and the Children’s Health Insurance Program (CHIP), and to improve retention of eligible children, parents, and pregnant women who are enrolled in the programs. 

This CKC NOFO makes available $66.3 million ($8.29 in AI/AN grants funds and $58 million for broader grants) in cooperative agreements, up to $3 million, for a five-year period of performance to achieve these goals.

Eligibility for this grant opportunity includes:

• State and local governments;
• Indian tribes or tribal consortia, tribal organizations, urban Indian organizations receiving funds under title V of the Indian Health Care Improvement Act, or Indian Health Service providers;
• Federal health safety net organizations;
• National, state, local, or community-based public or nonprofit private organizations, including organizations that use community health workers, community-based doula programs, or parent mentors;
• Faith-based organizations or consortia; and
• Elementary or secondary schools.

This funding will support innovative outreach strategies aimed at:

• Educating families about the availability of free or low-cost health coverage under Medicaid and CHIP;
• Identifying children likely to be eligible for these programs; and
• Assisting families (including parents and pregnant women) to apply for and renew coverage.

Learn more about the grants here.

Informational Webinars: January 28, 2025 and February 13, 2025
Use this link to register. 

Application Deadline: March 7, 2025

Notice of Awards: Issued to Grantees on July 1, 2025 and April 1, 2026

We Want to Hear from You! 

The Campaign wants to hear how organizations like yours are helping to connect children and teens to Medicaid and CHIP coverage. Send us an email at ConnectingKids@cms.hhs.gov. 

Stay Connected with the Campaign   

• Share our Campaign materials. Our ever-growing, multi-lingual Outreach Tool Library features a variety of targeted resources to use in your outreach and enrollment efforts, available in multiple formats. 
• Contact us. To get more involved with the Campaign, contact us via email at ConnectingKids@cms.hhs.gov. 
• Follow the Campaign on X (formerly Twitter). Remember to re-tweet or share our messages from @IKNGov with your social network and be sure to use our #Enroll365 and #KidsEnroll hashtags in your posts. 

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