An inside look at how the Instagram algorithm works for the feed, Explore pages, stories, and reels, the 'signals' that impact them most, and how to make them work for you.
AInsights: Your executive-level insights making sense of the latest in generative AI… OpenAI introduced its o3 “reasoning” model, three months after introducing o1.
After going dark for a few hours over the weekend, TikTok has returned following a pledge from President-elect Donald Trump to delay the app's U.S. ban on his first day back in office.
TikTok is making a comeback in the US after going offline momentarily as it complied with the new divest-or-ban law, which went into effect on January 19th.
Google has added a new source column to the Google Ads search terms insights report for Performance Max. The source column can show search themes, URLs, creative assets and more.
In an about-face, TikTok has told advertisers that ad campaigns targeting U.S. audiences will resume delivering ads on Sunday, following the shutdown of its platform for just a few hours, according to a memo reviewed by ADWEEK.
What does the ad market hold for investment execs heading into 2025? A curious mixture of optimism at the opportunity uncertainty can create, and trepidation due to clients holding back long-term spending.