Here’s how to incorporate social listening into your social media strategy in cost-effective,...
Here’s how to incorporate social listening into your social media strategy in cost-effective,...
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Wednesday, January 22, 2025
 
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American Marketing Association
Social Media Management Tools to Consider for 2024
Effective social media management is no longer a luxury; it’s a necessity. As social media platforms evolve, the challenge of managing multiple channels
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CollegeRecon
Interested in growing GI Bill revenue in 2025? CollegeRecon has been helping universities in this area for 10+ years!

CollegeRecon owns and operates the largest online platform built exclusively for military-affiliated, college-bound men and women in the country.

 
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Constant Contact
Demystify the modern marketing funnel with best-in-class strategies to turn prospects into customers.

Optimize Your Marketing Funnel with this New Report 

 
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Social Media Today
How to embed social listening into your social media strategy—without breaking the bank
Here’s how to incorporate social listening into your social media strategy in cost-effective, scalable ways.
 
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Digiday
Agencies have mixed feelings about using AI tools for product placements and influencer marketing
By now, spotting influencers in major ads and at events is all but mainstream — but what if artificial intelligence allowed influencers to tap into old-school product placement without actually having to shoot in person with brands?
 
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ON-DEMAND TRAINING
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American Marketing Association
Small Business Marketing

Learn the fundamentals of small business marketing and advertising, as well as the impact it has in the age of social media.

 
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American Marketing Association
Social Media for Nonprofits

Effective use of social media as a marketing tool is often essential for nonprofits to get attention in this digital world.

 
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Adweek
We Are Social Promotes Rebecca Coleman to North America CEO
Social creative agency We Are Social has elevated U.S. CEO Rebecca Coleman to North America CEO to oversee the agency's operations across the U.S. and Canada.
 
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DMN
Volunteers bring hope to wildfire evacuees
The American Red Cross is witnessing an outpouring of support and humanity as volunteers step up to assist…
 
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DMN
Nokia’s incredible journey to modern relevance
Nokia has had a remarkable journey, from its humble beginnings as a pulp mill in 1865 to becoming…
 
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Digiday
What marketers need to know about Zepeto, the Korean metaverse platform
Due to its increased focus on individuals’ avatars and their appearances, the culture of Zepeto revolves heavily around virtual fashion.
 
Journal of Consumer Research Advance Access
When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences
AbstractWe examine how people (as observers) anticipate levels of happiness from psychological consumption experiences (e.g., learning a new language or visiting a park).
 
Search Engine Roundtable
Daily Search Forum Recap: January 21, 2025
Here is a recap of what happened in the search forums today...
 
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Social Media Today
Instagram Officially Expands Reels Length to 3 Minutes
Now you can share longer Reels, though Instagram has previously advised against it.
 
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EVENTS & LIVE TRAINING
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American Marketing Association
Interpreting and Presenting Your Social Media Analytics

In this session, learn how to effectively analyze social media data and extract meaningful insights to better communica