Hi ala,
AI is changing brand protection on both sides of the fight. Attackers are launching more campaigns, faster and more precisely than traditional programs were built to handle. For security leaders, threat intelligence teams, SOC leaders, and brand or legal stakeholders, that means older manual workflows and reactive takedown processes are becoming harder to scale and defend.
In this webinar, we’ll explore why pre-AI approaches to brand protection are falling behind, and what organizations should be rethinking now to keep pace with AI-driven impersonation, phishing, fraud, and external abuse. We’ll also connect the discussion to what security leaders are already reporting: more AI-driven attacks, rising phishing volume and growing pressure to respond faster with fewer blind spots.
Attendees will leave with a clearer view of where conventional tools struggle, what a more modern response model should look like and why adding AI to brand protection processes is quickly becoming a strategic requirement rather than an enhancement. If your organization is still relying on workflows designed for a slower threat environment, this session will help you understand what needs to change before the gap widens further.
What We’ll Cover
- Why AI is accelerating the volume, speed and sophistication of brand impersonation, phishing, and fraud campaigns.
- Where manual takedown processes and traditional brand protection workflows are struggling to keep up with the current threat environment.
- What CISOs, threat intelligence teams, SOC leaders and brand stakeholders should rethink to reduce blind spots and respond faster.
- How to start framing AI as a necessary part of modern brand protection strategy, not just an optional capability.